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Most People Are Using ChatGPT Wrong—And It’s Hurting Their Content
- Michele Lea Biaso
- Apr 22
- 5 min read
Let’s be real: most people are using ChatGPT completely wrong.
They open a new chat, paste in a trending prompt they saw on TikTok, hit enter—and hope for magic.
Instead, what they get is content that sounds robotic, off-brand, and indistinguishable from every other AI-generated post floating around the internet.
Then they wonder why their content isn’t landing.
Why their posts get ignored.
Why ChatGPT “just doesn’t work” for them.
Here’s the truth: ChatGPT isn’t the problem. The way their using it is.
Why Your ChatGPT Content Isn’t Working
1. You Haven’t Set Up Your Custom Instructions
ChatGPT is only as good as the context you give it.
If you haven’t taken the time to properly fill out your Custom Instructions, ChatGPT has no clue who you are, what you do, or how to sound like you. It’s guessing—and it sounds like it.
Custom Instructions are where you teach ChatGPT to:
Speak in your tone and brand voice
Understand your audience and goals
Deliver content the way you want it (bullets or paragraphs, casual or polished)
Give you ideas, plans, or feedback in your preferred format
Without this setup, your content will always feel disconnected from your brand. Inside The Girl’s Guide to ChatGPT, we not only show you how to fill this out—we teach ChatGPT to interview you and write it with you, based on how you actually talk and work.
2. You’re Not Prompting ChatGPT the Right Way
Prompting isn’t about “magic words.” It’s a skill.
Most prompts floating around the internet? They’re vague, bloated, and written by people who don’t actually understand AI.
A good prompt is like a creative brief—it’s focused, strategic, and tells ChatGPT what role to play.
The best prompts:
Clearly define the goal of the content (educate, sell, clarify, reflect, etc.)
Include audience and platform context (who is this for and where will it go?)
Tell ChatGPT who to “act as” (coach, strategist, copywriter, etc.)
Include backstory or insight (so the response is actually usable)
If you’re just saying “write a caption,” you’re missing 90% of what ChatGPT can do. We teach you how to write powerful prompts that generate aligned, brand-specific, high-converting content—in less time and with better results.
3. You’re Not Using (or Training) ChatGPT’s Memory
Yes, ChatGPT now has memory—but most people don’t use it right. Some don’t even have it turned on.
When memory is activated, ChatGPT can remember:
Who you are and what you do
Your brand tone, formatting preferences, and workflows
The systems, habits, or goals you keep coming back to
But memory doesn’t just “work.”
You have to train it—like a new team member.
You give it feedback. You correct it when it’s off. You reinforce what works.
And over time? It gets smarter. It starts thinking in your voice. It starts anticipating your needs. It starts becoming your assistant—not just a chatbot.
We show you how to build memory-powered threads that grow with you and get better every time you use them.
If It Sounds Like AI, You’re Doing It Wrong.
If your content sounds robotic, templated, or generic—it’s not ChatGPT’s fault.
If your prompts are vague, your setup is weak, and your memory isn’t trained…You’re leaving reach, engagement, and credibility on the table.
But when you know how to use it correctly?
ChatGPT becomes one of the most powerful tools you’ve ever had.
Not just for content—but for clarity, planning, healing, decision-making, and more.
That’s Why We Created The Girl’s Guide to ChatGPT
This isn’t a list of random prompts.
It’s a full system that shows you how to make ChatGPT actually work for you.
Inside, you’ll learn how to:
Set up ChatGPT the right way—so it speaks your language
Prompt like a pro using frameworks that convert and connect
Train ChatGPT to understand your goals, style, and workflow
Have real conversations with AI—and course-correct when needed
Build systems for content, planning, mindset, healing, and more
This is the guide every woman should’ve had when she started using ChatGPT.
If you’re relying on social media prompts or winging it in new chats, you’re wasting time—and possibly hurting your content in the process.
Let’s change that.
Join The Girl’s Guide to ChatGPT and learn how to use AI the right way—strategically, intentionally, and in your voice.
Frequently Asked Questions (FAQ): Using ChatGPT Correctly
How are people using ChatGPT the wrong way?
Most people open ChatGPT, paste in a generic prompt they found online, and expect great results. But without giving ChatGPT clear context, structure, or role-based direction, the content often sounds robotic and off-brand. To use ChatGPT well, you need custom instructions, skilled prompting, and memory setup.
Why does my ChatGPT content sound robotic?
If your content sounds robotic, it's likely because ChatGPT doesn't know your voice or goals. This usually happens when custom instructions aren’t set up and prompts are too vague. To get content that actually sounds like you, you need to teach ChatGPT your tone, audience, and brand style.
How do I make ChatGPT sound more like me?
You can make ChatGPT sound more like you by filling out its Custom Instructions and training it over time. Add details about your tone, ideal client, delivery preferences, and brand voice. You can also correct and guide ChatGPT in real-time to refine its responses.
What are Custom Instructions in ChatGPT and why do they matter?
Custom Instructions are settings that tell ChatGPT how to respond to you. They help ChatGPT understand your voice, what you do, who your audience is, and how you want things delivered (bullets, tone, length). Without them, ChatGPT will guess—and often sound generic or wrong.
How do I write better prompts for ChatGPT?
A good prompt tells ChatGPT:
What role to act as (ex: content strategist, coach, editor)
What you want (goal, tone, platform)
Who it's for (audience context)
Any relevant backstoryThis helps generate responses that are focused, relevant, and aligned with your brand.
What’s the difference between a good prompt and a bad one?
A bad prompt is vague (like “write a caption”). A good prompt is specific and strategic. It clearly defines your goal, audience, tone, and output style. Good prompts produce content that actually connects and converts—without sounding like AI.
What is ChatGPT’s memory and how does it work?
ChatGPT’s memory is a feature that allows it to remember things about you over time—like your name, business, tone, and goals. When memory is enabled, you can train it like a virtual assistant. You offer corrections, reinforce your preferences, and it improves with use.
Do I need to turn memory on in ChatGPT?
Yes—if you want ChatGPT to remember your brand, workflow, or tone across chats, you need to enable memory in the settings. Once it’s on, you can teach it how to work better with you through ongoing conversations and feedback.
Why aren’t the prompts I find on social media working for me?
Most viral prompts are too generic, too vague, or not written by AI experts. They don’t include strategy, context, or personalization—so the results feel flat. To get better content, you need to use custom prompts that reflect your voice, audience, and goals.
How can I train ChatGPT to write like me?
You train ChatGPT by:
Setting up detailed Custom Instructions
Giving feedback during chats (like “make it sound more casual”)
Using memory to reinforce your style
Creating reusable prompt frameworks that guide how it thinksOver time, it starts writing in your voice naturally.
Is there a guide that teaches me how to actually use ChatGPT correctly?
Yes—The Girl’s Guide to ChatGPT teaches you exactly how to:
Set it up with your voice and goals
Prompt like a pro
Train ChatGPT using memory
Build smart systems for content, clarity, planning, and more
It’s the foundation most people are missing when they say “ChatGPT doesn’t work.”
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